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Job Title:

Executive Director of Marketing Operations & Community Relations

Department:

Mercer Medicine

College/Division:

School Of Medicine

Primary Job Posting Location:

Macon, GA 31207

Additional Job Posting Locations:

(Other locations that this position could be based)

Job Details:

The School of Medicine at Mercer University is searching for an Executive Director of Marketing Operations & Community Relations.

Responsibilities:

This position will oversee the marketing team and activities for Mercer Medicine and Mercer University School of Medicine. The incumbent is responsible for assessing and creating the organization’s marketing plan and brand strategy and then planning, coordinating, directing, and executing marketing efforts. This includes all print and digital marketing to promote the Mercer Medicine brand (e.g., email, search engine optimization, Google My Business, social media, etc.). The incumbent will also analyze patient insights, online trends and key performance metrics to optimize marketing spend to ensure successful campaign performance. The incumbent will supervise the Director of Marketing & Communications, Mercer University, School of Medicine (MUSM), and oversee the MUSM/MM marketing team.

Qualifications:

A bachelor's degree in Marketing, Business, Communications, Healthcare Administration or a related field and at least 10 years of healthcare marketing experience are required.

Knowledge/Skills/Abilities:

The position requires a solid understanding of how the organization's capabilities interrelate across department(s) in Mercer Medicine and School of Medicine. Results-driven promoting a culture of high performance with a focus on successful outcomes:

-Good communication skills, providing professional advice with confidence;

-Agile, able to work on several projects at any given time and adapt to a fast-paced environment where change is frequent and unpredictable;

-Analytical skills, with the ability to analyze and review marketing metrics and trends to identify opportunities and threats;

-Good understanding of patient demographics and segmenting;

-Knowledge of media terminology systems and internal tools;

-Ability to build strong relationships with other departments, leaders and physicians throughout Mercer Medicine and MUSM;

-Ability to keep senior leadership abreast of marketing campaign performance as well as workflow, project status and due dates.

Background Check Contingencies:
- Criminal History

Required Document Attachments:
- Resume
- Cover letter
- List of three professional references with contact information

Why Work at Mercer University

Mercer University offers a variety of benefits for eligible employees including comprehensive health insurance (for self and dependents), generous retirement contributions, tuition waivers, paid vacation and sick leave, technology discounts, schedules that allow for work-life balance, and  so much more!

At Mercer University, a Bear is more than a mascot: it's a frame of mind that begins with a strong desire to make the most out of your career. Mercer Bears do not settle for mediocrity or the status quo. If you're seeking an environment where your passion and determination are embraced, then you want to work at Mercer University.

Scheduled Weekly Hours:

40

Job Family:

Staff Marketing and Communications Exempt

EEO Statement:

AA/EEO/Veteran/Disability

Mercer University recognizes the power of a diverse community and encourages applications from individuals with varied experiences, perspectives, and backgrounds.

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